Content Ideas for Travel Agency Owners –  Episode 42

Estimated Reading Time: 8 minutes If you’re a travel advisor struggling to come up with consistent content that actually drives bookings, I get it. I’ve been there sending random emails about whatever destination caught my eye that week, posting on social media without a real strategy, and wondering why my content wasn’t converting. But after…

Assessing your Travel Agency Business Plan for the New Year –  Episode 41

Estimated Reading Time: 14 minutes Editor’s Note: This post originally aired as a podcast episode in December 2021. While the insights and strategies remain incredibly relevant, I’m writing this updated version in 2025 with additional context and lessons learned. Some details, like my Rotary membership, reflect where I was when I first shared this content….

How to Get Clients for Travel Agency Owners – Episode 28

Estimated Reading Time: 11 minutes Need clients?  Don’t we all 🙂 Here’s what I’ve learned after over ten years in this industry- understanding how to get clients for travel agency businesses isn’t just about posting on social media. It’s about having a complete visibility strategy that puts you in front of the right people, in…

How to Analyze Data from Travel Agent Marketing with Kristi Mitchell – Episode 11

Estimated Reading Time: 6 minutes Want to know the secret to effective travel agent marketing in 2025? Spoiler alert–the answer isn’t being everywhere online, though I do promote a multi-channel approach.  After over a decade as a travel advisor and countless conversations with marketing experts, I’ve learned that data isn’t just numbers – it’s the…

Copywriting for Travel Industry Pros with Emily Matras – Episode 03

If you’ve ever stared at a blank website page or caption box and typed something like “I love travel and want to help you experience the world,” welp, at least you made it here 🙂 Copywriting for travel industry pros just like you is thankfully a very learnable skill. A few core principles like the…