Client Callout
Name your exact ideal cruise client. Walk out with posts ready to use this week.
Inside Client Callout You’ll:
- Identify your one person or common thread with a live self-audit, instead of guessing
- Learn the repeatable hook structure (Identifier plus Action or Feeling) so you stop giving mixed signals
- Write your own hook live and get real feedback from me
- Build 3-5 post ideas around that hook, different angles, same person
- Walk away with real, usable posts you can start publishing this week
Free Bonus
5 hook templates so you’re not starting from a blank page, plus a first taste of the kind of templates included every month inside the Cruise Content Library.
Included free with your registration.
Client Callout
If you’ve been calling your person out in the caption but chickening out in the hook, this is the workshop. See you on the 29th.
Why I teach this
In my own travel agency, I stopped talking about all cruises and focused on cruise retreats. People in my network started calling me “the cruise retreat girl.” When they were ready to run one, they knew exactly who to call.
That’s what Client Callout is. A live walkthrough of the same callout structure, with you naming your person and writing your own hooks and posts alongside me.
I’m Rita. I help travel advisors who sell cruises market with confidence instead of leaning on the same supplier content every other agent is posting. This workshop is the fastest way I know to draw your own line in the sand.
Got a question?
Will this work if I already have a rough idea of my ideal client, but haven’t said it out loud yet?
Yes, that’s exactly who this is for. Most advisors who show up already have a sense of their person. The workshop is where you finally say it, live, in a hook and a post.
What if I’m talking about a bunch of different trip types right now, all-inclusives, cruises, everything?
That’s the exact pattern we work on undoing. Talking about everything in the same week is what dilutes you until nobody knows what to hire you for. We’ll get you down to one person or common thread.
Will I actually have time to write during the workshop?
Yes. Most of the 90 minutes is hands-on. You’ll do a self-audit, write a hook, and build 3-5 posts, live, with feedback from me.
What if I’ve never written a hook like this before?
Even better. You won’t have habits to unlearn. We build it from scratch, together, live.
Do you do refunds?
Due to the digital nature of the workshop, there are no refunds.
Do I need the Cruise Content Library too, or is the workshop enough on its own?
The workshop is enough on its own if you just want the one decision made and a few posts to test this week. The Library is for advisors who want a steady supply of this same kind of content every month instead of rebuilding it from scratch.
What if I have another question not mentioned here?
Please email me at rita@steeryourmarketing.com for assistance.
Client Callout
Name your exact ideal cruise client. Walk out with posts ready to use this week.